Germany’s Best Copywriting Course For Online Content

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Learn Step By Step Guide For Learning Beginner to Advance Copywriting Techniques

Learn The 16 Most Highly Effective Copywriting Techniques that Drive Website Conversion

Get 20 High-Quality Copywriting Templates Proven to Work Regardless of Your Industry

Learn To Get Your Name & Message To Stand Out Among The Clutter!

Get 11 Powerful Resources For Writing Incredible Copy That Converts Immediately!

FREE LIFETIME ACCESS To Our Online Copywriting Training Course

Learn Both Online (SEO,Viral) & Offline Copywriting Techniques

Register NOW To Get $589 Worth Of Copywriting Training Materials for FREE After Training!

Over 600 Satisfied Students!

Knowles Training Institute Germany Has Worked With, Bank of Singapore, Nasdaq, GIC, Johnson & Johnson

Courseware Created by Copywriting Subject Matter Experts

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    Who Is This Copywriting Course For

    Anyone Aspiring To 10X Their Leads & Sales

    Marketing Professionals Looking To Further Their Career

    Entrepreneurs & Business Owners That Would Like To Beat Their Competition

    Important Information About This Copywriting Course

    • 2 Full Days From 9 a.m to 5 p.m

    • Contact Information: contact@knowlesti.com.de

    Copywriting Course Benefits

    Connect With Your Audience On All Levels

    Make Your Name And Message Stand Out Among The Clutter

    Distinguish Your Company From Its Many Competitors

    Bring Fresh Ideas And Perspective Through Your Copy

    Showcase Credibility As An Industry Authority

    Showcase Your Brand’s Image And Recognisability

    10X Your Online Visibility

    Showcase The Benefits Of Your Product & Service

    Establish Instant Rapport With Your Prospects

    Subtly Seduce You Readers

    Increase Conversion Rates Of Prospects

    Improve Customer Loyalty

    Course Objectives

    MODULE 1: INTRODUCTION

     

    What is Copywriting

    Benefits of Copywriting

    How Some Copywriters Make Over $100 Million Through Their Copy

    The Impulsive Buyer Vs The Analytical Buyer

    MODULE 2: IF YOU FAIL TO PLAN, YOU’RE PLANNING TO FAIL

     

    Important Rules to Follow

    Writing Clearly & Direct To The Point

    Know The Purpose of Writing

    Knowing Your Style of Writing

    MODULE 3: THE FASTEST, SIMPLEST AND EASIEST WAY TO START WRITING POWERFUL COPY

     

    Writing Short Copy Is Extremely Hard – Here’s How to Get It Right!

    The Lazy Person’s Guide to Writing Amazing Copy

    6 Tips For Writing Highly Effective Short Copy

    Writing Quick & Catchy Headlines That Converts

    MODULE 4: POWERFUL EDITING TECHNIQUES

     

    Basic Web Copywriting Checklist

    Your Introductory Copy

    Listing Your Benefits

    Call to Action

    MODULE 5: KEEP YOUR READERS READING!

     

    Psychology Of The Reader: Why Most Stop Reading

    3 Powerful Ways to Keep Your Readers Reading

    Get Your Readers to Stay Longer With These 4 Formats!

    6 Copywriting Tips That Keeps Readers Glued to Their Screen

    MODULE 6: PUNCH UP YOUR COPY!

     

    Action-Packed Words to Punch Up Your Copy

    14 Powerful Tips to Punch Up Your Writing

    Cutting Clutter The Right Way

    The Perfect Paragraph Length According To Research

    MODULE 7: YOUR COMPETITORS WILL NOT STAND A CHANCE

     

    Your Copy Needs To Pick a Fight

    How To Take Your Competitor’s Copy & Make It 10X Better

    Crafting Your Strengths

    Beat Your Competition Both Online & Offline

    MODULE 8: MAKE YOUR COPY STAND OUT ON THE FIRST PAGE OF GOOGLE

     

    SEO Copywriting: Your Complete Guide

    Rank Higher Than Your Competitors on Google

    The Top 20 SEO Tips for Ranking Number 1 on Google

    Landing Pages That Convert: 20 Must Follow Rules

    MODULE 9: CONVERT THAT COPY IN IMMEDIATE SALES!

     

    How To Legally Use Copy That Converts Like Crazy

    16 Highly Effective Copywriting Techniques that Drive Website Conversion

    11 Recourses For Writing Incredible Copy That Converts

    The Power Of Using Google Ad Words Effectively

    MODULE 10: THE ULTIMATE FILL-IN-THE-BLANKS HEADLINE SWIPE FILE

     

    Learn To Write Headline That Get Clicks

    20 High-Quality Copywriting Templates Proven to Work

    38+ Easy Headlines Writing Hooks For Your Website

    15 Examples Of The Perfect Copywritten Websites That Converts Like Crazy

    MODULE 11: POWERFUL WORDS TO USE AND NOT-SO POWERFUL WORDS TO AVOID

     

    269 Powerful & Persuasive Words That Convert

    308 Highly Emotional Words

    11 Phrases to Avoid in Your Marketing Copy

    25 words You Should Never Ever Use in Your Copy

    MODULE 12: BUSINESS TO BUSINESS COPYWRITING SECRETS

     

    The 5 Whys

    How To Make It Easy For Them

    Never Bore Them Again

    How To Help Them Justify the Investment 

    $590 Worth of Copywriting Value Added Materials For Revision!

    Copywriting Learner’s Guide

    Copywriting Course Handouts

    PPT Slides Used During Course

    Questions

    A copywriter builds clear copy to market products and services to engage consumers, showing strong writing muscle on websites, blog posts, descriptions of products and services, email, banner advertising, PSAs, social media platforms, including Twitter and Instagram along with other available marketing communication channels.
    The high command of English language skills is a requirement. Clients expect a copy that uses the right sentence structure, word of choice and comma usage, etc. You will have to be your own editor and proof-reader. All copy should be as error-free before having it sent to a client. Having an extensive vocabulary is essential. Knowing how to carry applied research will also be an advantage.
    Teaching yourself copywriting can feel like a challenging task. However, it does not need to be difficult if you apply a reliable method. A great learning system extends beyond writing techniques. Here is a list of what you should possess in order to teach yourself copywriting. Learn To Listen Understanding The Basic Copywriting Rules Study The Masters Streamline Your Copywriting Process Practice & Evaluate
    Copywriting, like any other skill in the world, is something anyone can develop with the right specific skill set. In the beginning stage of your copywriting journey, you might not be able to put together a compelling, convincing sentence together. However, as long as you keep working at it, you will find that you can convince and persuade in buying or selling or a product or service.
    There will always be a need for copywriters. No matter what occurs in a country, organizations will want to ensure that they have copywriters to work for them. There is an increasing need for copywriters on the Internet. With the Web pushing through three billion web pages, the demand for SEO (Search Engine) copywriter has also increased. It is more challenging to get a web site indexed. In order to get a website indexed, the SEO (Search Engine) copywriters must write adequately.
    The art of writing (and doing it well) is one you’ll learn with experience — so you might not be great at it if you’re just starting at first. Here are four steps to becoming a freelance copywriter: Define Your Copy Niche Find Your Client Know What To Charge Scale
    In no specific order, here are the top 5 most successful copywriters and what it is about the writing that made them so successful. Joe Coleman Laurence Blume Brian Clark Lorrie Morgan-Ferrero Robert Collier
    Here are four reasons why being a freelance copywriter is one of the best careers to have. Quality copywriting cannot be outsourced overseas. Copywriting cannot be automated. Copywriters can always make good money As a freelancer, you cannot be fired You will always be needed and will always be able to command a good fee.
    Anyone and everyone can become a copywriter. There is no need to have a degree. Copywriting is not just purely writing. It is not about putting attractive words together. It requires building and technique, plus a knowledge of convincing, of needs and wants, and what content serves best in the different available marketplace. It is an essential qualification when it comes to pricing services and working with clients.
    Copywriting is an artwork of marketing people on an idea or a brand. The top copywriting fuses the products and ideology of a brand collectively to build branding. It is advertorial in nature VS Content writing, which refers to creating content from scratch. It is to inform or entertain.
    SEO copywriting is technically quality writing. The content has to achieve two purposes: Appeal to end-user (customers, readers, etc.) Solve a particular problem. SEO copywriting is in many ways more than just inserting phrases or words into the content: Google wants to see authentic content that answers questions and stands out from competing content.
    Creative copywriting is not solely about getting information in the content. It is about preparing information out in an exciting way. It is more about thinking - different rather than writing. What makes this product unique? Why should anyone choose this product above and beyond any other products that are similar? Who is the target audience?
    B2B refers to business-to-business. A copywriter who has expertise and experience in this field supports businesses to develop marketing materials promoting their services or products. People also refer to B2B copywriters as mechanical copywriters because the majority of their work comes from proper manufacturers. This is different from consumer writers (business to customers (B2C) that helps companies sell products to people.
    Web copywriting, also known as “writing for the web,” is the practice of writing for online content which includes, social media posts and other marketing materials. Great copywriting can have readers kept engaged and which would lead them to take up any form of activity like purchasing an item.
    Copywriting is one of the most crucial components of all forms of marketing. Copywriting consists of the information, either written or spoken; marketers use to convince people to take action after analyzing them. The product, which is referred to as a copy, is written content that strives to raise brand awareness and eventually convince a person or group to take action.
    Here is a list of the different kinds of copywriting available. Marketing Pieces Web Content Blogs Event Materials Resume and Cover Letter Writing Biographies and Memoirs Sales/Annual Reports Curriculum/Educational Writing

    REGISTER FOR THIS COPYWRITING WORKSHOP NOW! LEARN COPYWRITING TODAY!

    We will get in touch with you as soon as you fill up the registration form below.

      Testimonials

      This is phenomenally helpful!! As a marketing manager trying to figure out the copywriting world, this course provided so much concrete advice that has everyday impact on my work. ~Melissa Tan

      I got to learn a lot and realised quickly that most of my copies were not effective to beign with. This course helped me fixed my weak points and really inspired me to do more with my copy. ~Iana Vortilo

      Knowles Training Institute Corporate Clients

      • Singapore Airlines
      • Singapore Tourism Board
      • Singtel
      • National Library Board
      • Mediacorp
      • AIA
      • Casino Regulatory Authority
      • GIC
      • Mapletree Investment
      • Minstry of Manpower
      • Deloitte
      • Mediacorp
      • Health Promotion Board
      • Nasdaq

      https://blog.hubspot.com/marketing/good-copywriting-practices-list

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